Typography

Divine Signage

Looks like there’s some new signage in NYC’s Upper West Side, courtesy of the Cathedral of St. John the Divine?

Pentagram Designs created this new set of outdoor signs to keep this dog-friendly neighborhood “clean and free of animal fecal matter — in the divinest way possible.” This combination of copy, design, client and objective sure is hard to beat…and we bet that this campaign has garnered a few chuckles from the local community. It’s probably been effective, too.